About

DECODE was built from deep industry experience and obsession — tested in my own clinics with proven results. This works.I have yet to find a solution that delivers up to 20% revenue growth and higher client satisfaction without touching the core operations — while costing you absolutely nothing.Any beauty business can start growing revenue from day one, without ads or new clients.That brief moment at the front desk, when the payment is requested, can become so much more — a gesture of care between loved ones, something to talk about at home, ...It’s a social impact that extends far beyond the business.

Sebastian Lucht
Founder

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Contact

DECODE LLC6th Floor
Meydan Grandstand
Meydan Road
Dubai
United Arab EmiratesContact: Sebastian Lucht
Email: [email protected]
Phone: +971 58 511 9878WhatsApp: Start Chat

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Terms of service

DECODE – Beauty Business AgreementThis Agreement ("Terms") is between DECODE LLC, a company registered in Meydan Free Zone, Dubai, United Arab Emirates ("DECODE", "we", "our", or "us"), and the Beauty Business (Merchant) ("you", "your") — meaning any licensed salon, spa, clinic, or similar establishment that uses the DECODE platform to create and send payment links.By creating a user account, registering and selecting "I agree", you confirm that you are authorized to represent your Beauty Business and accept these Terms.1. Our Role and Services
DECODE provides an online platform located at www.welovedecode.com and any related mobile applications or services ("Platform") that enables Beauty Businesses to generate and share payment links for their services. DECODE is not a bank or financial institution.DECODE acts as the merchant of record and processes payments through licensed payment service providers regulated in the UAE. All card payment processing is handled by Payment Card Industry Data Security Standard (PCI DSS) Level 1 compliant payment processors, which represents the highest and most stringent security certification available for payment service providers.DECODE charges no subscription fees, setup fees, or monthly fees to Beauty Businesses. Our sole revenue comes from transaction fees that are automatically added to customers payments on top of your service prices.DECODE is solely a payment technology platform and does not enter into any contract with your customers. All contracts for services or products are exclusively between you (the Beauty Business) and your customers. Your customers are not customers of DECODE.DECODE has no involvement in, and assumes no liability for, the nature, quality, safety, legality, or delivery of any services or products you provide to your customers. DECODE shall not become a party to any agreement between you and your customers.2. Account Registration and Verification
To use the Platform, you must:• Hold a valid UAE company trade/commercial license;
• Complete our Know Your Customer (KYC) verification process, which may include providing:
o Emirates ID of authorized signatory;
o Beneficial ownership information;
o Bank account verification documents;
• Keep your business and payout details (bank account, PayPal) accurate and up to date;
• Notify DECODE of any changes to your business information within 14 business days.
• DECODE reserves the right to reject or suspend accounts that fail to complete verification within 14 days of account creation or fail to provide requested documentation within 14 business days.You authorize DECODE and its payment service providers to collect, hold, and disburse payments on your behalf in accordance with these Terms.3. Payments, Payouts and Settlement3.1 Payment Processing
All payments are processed in AED within the UAE. DECODE collects funds through licensed payment service providers and remits daily payouts to your registered bank account or PayPal.3.2 Transaction Fees
Fee Structure Model: DECODE operates on a transparent pass-through pricing model. When a Beauty Business creates a payment link, they specify their desired service amount. DECODE automatically adds the applicable transaction fee (as per the table below) on top of this amount, which is charged to your customers. The Beauty Business receives 100% of their specified service amount in their payout, while DECODE retains only the transaction fee. There are no subscription fees, monthly fees, setup fees, or any other fixed charges.Service Amount (AED) : Fee (%)
5 – 999 : 7%
1,000 – 2,499 : 6%
2,500 – 4,999 : 5%
5,000 – 9,999 : 4%
10,000 – 24,999 : 3.5%
25,000 – 49,999 : 3.4%
50,000 – 74,999 : 3.3%
75,000 – 100,000 : 3.2%3.3 Payout Schedule
Daily payouts are typically processed within 1-2 business days of transaction completion, subject to:
• No pending disputes, chargebacks, or fraud investigations;
• Valid and operational payout account details.
In case of payout delays exceeding 5 business days, DECODE will provide frequent status updates.3.4 Transaction Reports
You may access detailed transaction reports through your DECODE dashboard at any time.4. Refunds, Disputes and Chargebacks4.1 Refunds
Refunds may be requested by the Beauty Business through the DECODE Platform. All payment processing and refund fees are borne by the Beauty Business. Approved refunds will be processed to the original payment method within 3-10 business days.4.2 Chargebacks
Chargebacks will be deducted from future payouts. You will be notified of any chargeback within 24 hours and have 7 days to provide supporting documentation to contest the chargeback.4.3 Suspicious Activity
DECODE may delay or suspend payouts if we detect suspected fraud, excessive chargebacks or other suspicious activity. We will notify you within 24 hours of any suspension and provide:
• Specific reasons for the delay or suspension;
• Required actions to resolve the issue;
• Expected timeline for review (not to exceed 30 days).You may appeal any suspension decision by providing supporting documentation to [email protected] within 7 days of notification.5. Taxes and Financial Obligations
Each Beauty Business is solely responsible for determining and remitting any VAT or other taxes related to its sales. DECODE does not calculate, collect, or remit taxes on behalf of Beauty Businesses.
You agree to provide DECODE with any required tax documentation upon request and to maintain accurate tax records for all transactions processed through the Platform.6. Data Protection and Security6.1 Payment Data Security
All card payments are processed through PCI DSS Level 1 compliant payment service providers. DECODE does not store or access cardholder data directly.6.2 Your Data Protection Obligations
Beauty Businesses must follow all applicable UAE data protection laws and regulations, including but not limited to:
• Obtaining proper consent from customers for data collection and processing;
• Implementing appropriate security measures to protect customer information;
• Complying with data subject rights requests (access, deletion, correction);
• Reporting any data breaches to DECODE within 48 hours.6.3 Data Processing and Retention
DECODE processes personal data as a data processor on behalf of Beauty Businesses in accordance with UAE data protection requirements. Transaction data is retained for 7 years to comply with UAE financial regulations.Upon termination of your account, DECODE will delete or anonymize personal customer data after 90 days, except where retention is required by UAE law or for dispute resolution purposes.7. Prohibited Use and Compliance7.1 Prohibited Activities
You may not use the Platform for:
• Adult or explicit services, gambling or cryptocurrency currencies;
• Illegal goods or services;
• Fraudulent or misleading transactions;
• Any activity prohibited by UAE law;
• Medical or cosmetic procedures performed by unlicensed practitioners or outside the scope of your business license;
• Services that violate UAE Ministry of Health and Prevention regulations or Dubai Health Authority standards.7.2 Legal Compliance
You agree to comply with all applicable UAE laws and regulations, including those governing:
• Commercial licensing and business operations;
• Consumer protection;
• Data privacy and protection;
• Value Added Tax (VAT) and other taxation;
• Anti-money laundering and counter-terrorism financing.
You must maintain all valid licenses and ensure all transactions processed through the Platform are lawful.8. Account Security and Responsibility
You are responsible for all activity under your account. You must:
• Keep your user login credentials secure and confidential;
• Not share your account access with unauthorized persons;
• Report any misuse or unauthorized access to DECODE within 48 hours of discovery;
• Implement reasonable security measures to prevent unauthorized account access.
DECODE is not liable for losses caused by unauthorized access to your account, except where such access results from DECODE's gross negligence or willful misconduct.9. Payment Link Terms and Customer Relations
Payments processed through DECODE payment links are collected on behalf of the Beauty Business. While DECODE acts as merchant of record for payment processing purposes, the Beauty Business is solely responsible for:
• All customer service inquiries and complaints;
• Delivery and quality of services or products;
• Handling refund and cancellation requests;
• Managing customer disputes and chargebacks;
• Providing clear terms of sale and service descriptions to customers.
All refund requests, cancellations, or disputes must be directed to the Beauty Business that issued the payment link. DECODE is not responsible for refund timelines or outcomes, but will cooperate with reasonable refund requests processed through the Platform.In the event a customer raises a dispute regarding non-delivery or fraud by a Beauty Business, DECODE may, at its sole discretion, assist in facilitating communication between the parties but assumes no obligation to refund, compensate, or resolve the dispute. Customers should seek resolution directly with the Beauty Business or through applicable consumer protection authorities.You should inform your customers that payment processing is provided by DECODE and that the total amount shown in the payment link includes both your service price and DECODE's transaction fee.10. Service Modifications and Interruptions
DECODE reserves the right to modify or enhance the Platform at any time. We will provide 30 days' advance notice for material changes that affect functionality.
DECODE will use commercially reasonable efforts to minimize service interruptions. Planned maintenance will be scheduled during off-peak hours with 48 hours' advance notice where possible.11. Account Suspension and Termination11.1 DECODE's Right to Suspend or Terminate
DECODE may suspend or terminate your account if:
• Fraud, excessive chargebacks, or suspicious activity is detected;
• Required by payment service provider regulations or UAE law;
• You breach these Terms or engage in prohibited activities;
• Your business license expires or is revoked;
• You fail to respond to verification requests within 14 business days.
We will provide written notice via email at least 24 hours before suspension or termination, except where immediate action is required to prevent fraud, comply with law, or protect DECODE or other users.11.2 Your Right to Terminate
You may terminate this Agreement at any time by providing 30 days' written notice to [email protected].Upon termination:
• You must immediately cease using the Platform and payment links;
• Pending transactions will be processed and paid out according to normal schedule;
• Any outstanding fees, chargebacks, or liabilities remain your responsibility;
• DECODE will retain transaction records as required by UAE law (7 years).11.3 Effect of Termination
Termination does not affect your responsibility for fees, chargebacks, refunds, or other liabilities incurred before or arising from pre-termination transactions. Sections 5 (Taxes), 6 (Data Protection), 14 (Liability and Indemnity), 17 (Governing Law), and 18 (Amendments) survive termination.12. Communications and Notices
All legal notices, invoices, or updates will be sent electronically to your registered email address. Such communications are considered received within 24 hours of sending, or when actually received, whichever is earlier.You must keep your email address current. DECODE is not responsible for notices sent to an outdated email address if you failed to update your contact information.For questions or support, contact DECODE at:
Email: [email protected]
Expected response time: Within 2 business days13. Intellectual Property Rights
All software, trademarks, logos, and platform content are the exclusive property of DECODE or its licensors and are protected by UAE and international intellectual property laws.You are granted a limited, non-exclusive, non-transferable, revocable right to use the Platform solely for processing payments for your business. This license terminates automatically upon termination of this Agreement.You may not:
• Use DECODE branding except as expressly permitted for payment links;
• Resell, sublicense, or otherwise commercially exploit the Platform.14. Liability, Disclaimers and Indemnity14.1 Platform Disclaimer
DECODE is not responsible for the quality, delivery, legality, or fulfillment of services or products offered by Beauty Businesses to their customers.DECODE expressly disclaims any liability for medical outcomes, complications, injuries, or adverse effects resulting from cosmetic, beauty, or wellness procedures performed by Beauty Businesses. The Beauty Business bears full professional liability and must maintain appropriate professional indemnity insurance.DECODE does not vet, verify, or guarantee the professional qualifications, licenses, or insurance coverage of Beauty Businesses. Customers use Beauty Business services at their own risk and should verify all licensing and credentials independently.DECODE provides the Platform 'as is' and 'as available' without warranties of any kind.14.2 Limitation of Liability
To the maximum extent permitted by UAE law:
DECODE's total aggregate liability to you for any claims arising from or related to this Agreement or your use of the Platform shall not exceed the total fees collected by DECODE on your transactions during the three (3) months immediately preceding the claim.DECODE shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, revenue, data, goodwill, or business opportunities, even if DECODE has been advised of the possibility of such damages.This limitation of liability does not apply to:
• Fraud or fraudulent misrepresentation by DECODE;
• Any liability that cannot be excluded under UAE law.14.3 Your Indemnity Obligations
You agree to indemnify, defend, and hold harmless DECODE, its affiliates, officers, directors, employees, and agents from and against any losses, claims, damages, liabilities, costs, and expenses (including reasonable legal fees) arising from or related to:
• Your use of the Platform or violation of these Terms;
• Your products, services, or business operations;
• Chargebacks, disputes, or refund claims from your customers;
• Your violation of any UAE law or third-party rights;
• Fines or penalties imposed by payment networks or regulatory authorities due to your conduct.This indemnity does not apply to claims arising solely from DECODE's gross negligence, willful misconduct, or breach of these Terms.15. Force Majeure
Neither party shall be liable for any failure or delay in performance under this Agreement due to circumstances beyond its reasonable control, including but not limited to:
• Acts of God, natural disasters, epidemics, or pandemics;
• War, terrorism, civil unrest, or government actions;
• Internet, telecommunications, or utility failures;
• Labor disputes or strikes;
• Payment network or payment service provider outages or restrictions.
The affected party must notify the other party as soon as reasonably practicable and use commercially reasonable efforts to minimize the impact. Performance obligations are suspended during the force majeure event but resume when the event ends. This clause does not excuse payment obligations.

16. Dispute Resolution16.1 Informal Resolution
Before initiating formal proceedings, the parties agree to attempt to resolve any dispute through good-faith negotiations. Either party may initiate negotiations by providing written notice of the dispute to the other party.16.2 Mediation
If informal negotiations fail to resolve the dispute within 30 days, the parties agree to attempt mediation before a mutually agreed mediator in Dubai, UAE. Each party shall bear its own costs of mediation, and the parties shall split the mediator's fees equally.16.3 Litigation
If mediation fails to resolve the dispute within 60 days, the dispute shall be finally resolved by arbitration administered by the Dubai International Arbitration Centre (DIAC) under its Arbitration Rules. The arbitration shall be conducted by one arbitrator, in English, and seated in Dubai, UAE. The arbitrator's decision shall be final and binding.17. Governing Law and Jurisdiction
These Terms are governed by and construed in accordance with the laws of the United Arab Emirates.18. Amendments and Updates
DECODE may modify these Terms at any time. Material changes that affect your rights or increase your obligations will be notified to you via email at least 30 days before the effective date.
Non-material changes (such as clarifications, administrative updates, or changes required by law) may be implemented with notice via email or posting on our website.
Continued use of the Platform after the effective date of any changes constitutes acceptance of the updated Terms. If you do not agree to the changes, you must terminate your account as described in Section 11.2 before the effective date.19. General Provisions19.1 Entire Agreement
These Terms constitute the entire agreement between DECODE and the Beauty Business and supersede all prior agreements or understandings, whether written or oral.19.2 Severability
If any provision is found invalid or unenforceable, it will be modified to the minimum extent necessary or removed. The remaining provisions will remain in full effect.19.3 No Waiver
Failure by DECODE to enforce any provision does not waive that provision or any other right. No single waiver constitutes a continuing waiver.19.4 Assignment
You may not assign these Terms without DECODE's prior written consent. DECODE may assign these Terms in connection with a merger, acquisition, or sale of assets.19.5 Third-Party Rights
These Terms create no third-party beneficiary rights except for DECODE's affiliates, officers, directors, employees, and agents as stated in Section 14.3.19.6 Language
These Terms are prepared in English. In case of translation, the English version prevails.Last Updated: November 2025
Effective Date: Upon user/account registration

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Privacy Policy

Effective Date: November 5, 20251. Introduction
DECODE LLC ("DECODE," "we," "us," or "our") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
DECODE operates in accordance with the laws of the United Arab Emirates, including Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data and its amendments.
By accessing or using our website and services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our services.2. Information We Collect2.1 Information You Provide to Us
We collect information that you voluntarily provide to us when you:
• Register for an account
• Use our services or platform
• Contact us for support or inquiries
• Subscribe to our newsletter or marketing communications
• Participate in surveys or promotions
This information may include:
• Personal identification information (name, email address, phone number)
• Business information (company name, business address, tax identification number)
• Payment information (credit card details, billing address)
• Payout account information (bank account number, IBAN, routing codes, bank name, or PayPal account details) for processing payouts to your business
• Bank verification documents (bank statements or verification letters to confirm account ownership)
• Communication preferences and any other information you choose to provide2.2 Information Automatically Collected
When you access our website, we may automatically collect certain technical information, including:
• Device information (device type, operating system, browser type)
• Connection information (IP address, internet service provider)
• Usage data (pages visited, time spent on pages, links clicked)
• Referral sources and exit pages2.3 Cookies and Tracking Technologies
DECODE does not use cookies, web beacons, or similar tracking technologies on our website. We collect only essential technical information required for the operation and security of our services.3. How We Use Your Information
We use the information we collect for the following purposes:
• To provide, operate, and maintain our services
• To process transactions and send you related information
• To process payouts to your registered bank account or PayPal account
• To verify your bank account ownership and prevent fraud
• To communicate with you, including customer service and support
• To send you technical notices, updates, and security alerts
• To respond to your inquiries and provide customer support
• To improve our website and services
• To detect, prevent, and address technical issues and fraud
• To comply with legal obligations and enforce our Terms of Service
• With your consent, to send you marketing and promotional communications4. Legal Basis for Processing
We process your personal information based on the following legal grounds:
• Contractual Necessity: Processing is necessary to perform our contract with you or to take steps at your request before entering into a contract
• Consent: You have given us explicit consent to process your personal information for specific purposes
• Legitimate Interests: Processing is necessary for our legitimate business interests, such as improving our services, fraud prevention, and ensuring security
• Legal Obligations: Processing is necessary to comply with applicable laws and regulations in the UAE5. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:5.1 Service Providers
We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you. These service providers are contractually obligated to keep your information confidential and use it only for the purposes we specify.
Payment Processing and Payout Services: We share your bank account information with our licensed payment service providers solely for the purpose of processing daily payouts to you. These providers include bank transfer processing services, PayPal, and other PCI DSS Level 1 compliant payment processors. All payment service providers are contractually obligated to protect your financial information and use it only for authorized payout processing.5.2 Business Transfers
In the event of a merger, acquisition, reorganization, or sale of assets, your personal information may be transferred as part of that transaction.5.3 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities, including to meet national security or law enforcement requirements in the UAE.5.4 Protection of Rights
We may disclose information when we believe it is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.6. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
• Encryption of data in transit and at rest
• Regular security assessments and audits
• Access controls and authentication procedures
• Secure backup and disaster recovery procedures
Additional Security Measures for Financial Information:
We implement enhanced security measures for sensitive financial information, including bank account details:
• Bank account information is encrypted using AES-256 encryption
• Access to financial data is restricted to authorized finance personnel only
• We process all payouts through PCI DSS Level 1 compliant providers
• Regular security audits of payment processing systems
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The retention period depends on:
• The nature of the information collected
• The purpose for which it was collected
• Legal, regulatory, or operational requirements
We retain your bank account details for the duration of your active account and for 7 years following account closure to comply with UAE financial regulations, process any delayed transactions, handle refunds, or resolve chargebacks. Bank account information is securely deleted after this retention period expires.
When we no longer need your personal information, we will securely delete or anonymize it in accordance with UAE data protection laws.8. Your Rights and Choices
Under UAE data protection laws, you have the following rights regarding your personal information:
• Right to Access: You can request access to the personal information we hold about you
• Right to Rectification: You can request correction of inaccurate or incomplete personal information
• Right to Erasure: You can request deletion of your personal information, subject to legal and contractual obligations
• Right to Restriction: You can request limitation of processing of your personal information
• Right to Object: You can object to processing of your personal information for certain purposes
• Right to Data Portability: You can request to receive your personal information in a structured, commonly used format
• Right to Withdraw Consent: Where processing is based on consent, you can withdraw your consent at any time
To exercise any of these rights, please contact us using the information provided in Section 13. We will respond to your request within the timeframe required by UAE law.
While you have the right to request deletion of your personal information, UAE financial regulations require us to retain bank account details for 7 years following account closure. During this retention period, your bank account information will be securely stored with restricted access and will only be used if legally required (e.g., audit, dispute resolution). It will be permanently deleted after 7 years.9. Marketing Communications
If you have opted in to receive marketing communications from us, you may opt out at any time by:
• Clicking the "unsubscribe" link in any marketing email
• Contacting us directly using the information in Section 13
• Updating your communication preferences in your account settings
Please note that even if you opt out of marketing communications, we may still send you non-promotional messages related to your account and our services.10. Third-Party Links and Services
Our website may contain links to third-party websites or services that are not owned or controlled by DECODE. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party websites you visit.11. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will take steps to delete such information. If you believe we have collected information from a child, please contact us immediately.12. International Data Transfers
Your personal information may be transferred to and processed in countries other than the UAE. When we transfer personal information internationally, we ensure that appropriate safeguards are in place to protect your information in accordance with UAE data protection laws and international standards.13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
DECODE LLC
Email: [email protected]
Address: Dubai, United Arab Emirates
We aim to respond to all legitimate requests within 30 days or as required by UAE law.14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational, legal, or regulatory reasons. We will notify you of any material changes by:
• Posting the updated Privacy Policy on our website with a new effective date
• Sending you an email notification if you have provided us with your email address
Your continued use of our services after any changes indicates your acceptance of the updated Privacy Policy. We encourage you to review this Privacy Policy periodically.15. Governing Law and Jurisdiction
This Privacy Policy is governed by and construed in accordance with the laws of the United Arab Emirates.16. Data Protection Compliance
We regularly review and update our data protection practices to ensure ongoing compliance with applicable laws and regulations.17. Acknowledgment
By using our website and services, you acknowledge that:
• You have read and understood this Privacy Policy
• You consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy
• You understand your rights regarding your personal information
• You agree to comply with this Privacy Policy and our Terms of ServiceLast Updated: November 5, 2025

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Cookie Policy

This website does not use cookies or track any personal data. You can browse freely knowing your privacy is fully respected.Last updated: June 2025

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FAQ

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mission

Why we are doing,
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